I looked in my bag and saw that I have been dragging the book SAD by Looch around for the last couple of months and have not yet read it. Looch is one of a small minority of mentalists who specialize in close up walk around mentalism. Having enjoyed his book and DVD set I was. From the mind of one of Mentalism’s rising stars comes an important book of practical, simple and direct mentalism. Why should you be interested in this book ?.

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It would also raise the bar for new creators, and ensure that the buying magicians and mentalists would be able to rely on a “seal of approval” given by a bona fide board.

It is one thing for someone to re-invent pooch idea of Annemann, Fogel, Koran, and other notable mentalists as their material is readily available, but what about something created by someone and published in a set of lecture notes years ago? Maybe it’s that they’re both new but accomplished works taking mentalism in a new direction. That is a far different thing, and if that were the case with Looch’s book, I’d agree with you completely.

Professionalism in the first —then many other things. This is an excellent set of lecture notes, a must have. I picked this up last year, about 6 months after I’d started ead walk around mentalism. The point being, if you didnt know him and hadnt heard the story, the other guy would have the credit for the invention.

And the one thing he got excited about, that he thought was completely original with me, I later found out was an Anneman idea. Take a look at our Return Policy. Is someone to be punished or publicly embarrassed because they reinvented something they had no way of researching?

Magic Tricks

Until a sort while ago this e-book was only released to a small minority having been developed to support his lecture in Hamburg hence the title. Questions about this product. Overcoming one of the problems with a lot of mentalism material, Looch has devised clever ways of retaining the element of surprise in his work, which elevates the material, even standard plots, to new levels of astonishment.


Or they are given as words of encouragement for the developing creator, without a thought as to the consequences for the buyers. A praise for a visual approach to Mentalism follows, and a nice discussion about the concepts of chance and coincidence and about how to milk on certain occasions.

Have a question about this product? Because it features powerful, entertaining close-up mentalism that has been sharpened to a razor’s edge by constant use in the real world.

We should support his efforts. Do they still put the channel buttons on the TV? Any seasoned mentalist will agree that Mentalism by its very nature generally lacks the visual appeal that is so often found within its magic counterpart.

I’m not taking any position on the Looch book yet. Even if you don’t do close-up or walk around mentalism, you will see some great ideas and good theory here.

The Magic Cafe Forums – Another look at Looch and SAD

I’m sure that in the future he ssd seek permission from the originators, where possible, as a courtesy, but he has broken no laws nor has he done anything that would legitimize a law suit or warrant accusations of theft.

Looch offers some very practical methods and insights into how to make mentalism more visual and the techniques taught here are superb best of all these can szd be adapted to fit almost any routine you may be currently performing. I cant believe this is an isolated incident. This routine is both fully illustrated and explained. There are men like Max Maven who love the art and have a healthy respect for the history and lineage of magic and mentalism. But for a young lpoch who has for the first time put pen to paper, it was quite enjoyable.

Originally posted by entity: A Board could clarify this, and set history straight for future magical inventors. Most only want the next best trick and don’t care about the history behind the trick.


We hope you found the magic tricks you were looking for! A good author will usually try to explain not only what ,ooch motivation was in devloping the effect but also provide the sources of inspiration.

As far as I can see, he hasn’t copied passages from the books of others, nor has he reproduced their illustrations, photos or videos. The best and most effective way is to have solid reviews in various places to weed out the good from the bad, the quickly written from the thoroughly researched.

Spelling aside this book contains some wonderful material. It would create a rigorous body of “prior magical art” which could be amplified by submissions of others who may have originated an idea first and could document it. See a site map.

Customer Reviews showing 1 – of 3. Everyone has a signature way of doing mental epic or a small-scale equivalent. Marked Cards reviews.

The truth was buried in the June, Sphinx: That’s life and I think it would be boring if it would be any other way. The Floating Light Bulb. Questions about this product.

Is it a literary pinnacle of success. I really liked his presentations. No one was asked and no lloch was given. I have read many old trick descriptions where the “standard” bits are long gone. And as a teacher by trade, his instructional style is just about perfect–clear concepts, concisely explained. He, he we’re looking at a system similar to that medical information network they talk about in the TV commercials that allow doctors anywhere on loocn to pull up a patient’s records or look at medical data on a particular person except we’re looking at techniques, effects and history