About the Author. Rédacteur en chef du magazine Wired, Chris Anderson est un des penseurs de la nouvelle économie de l’ère numérique. Avant de prendre la. La Longue Traîne: Comment Internet a bouleversé les lois du commerce Chris Anderson is Editor-in-Chief of Wired magazine, a position he’s held since Buy La longue traine by Chris Anderson from Waterstones today! Click and Collect from your local Waterstones or get FREE UK delivery on orders over £

Author: Tautaxe Nirr
Country: Peru
Language: English (Spanish)
Genre: Relationship
Published (Last): 4 December 2013
Pages: 156
PDF File Size: 6.14 Mb
ePub File Size: 8.16 Mb
ISBN: 406-1-42620-906-1
Downloads: 52306
Price: Free* [*Free Regsitration Required]
Uploader: Shaktinos

Now the same is happening to manufacturing – the world of things. Proceedings of the Royal Society. The demand-side factors that lead to the long andersoj can be amplified by the “networks of products” which are created by hyperlinked recommendations across products. Its aim is to offer very small credits to lower-middle to lower class and poor people, that would otherwise be ignored by the traditional banking business.

Applied Probability and Queues. Take back your power Visual 8 editions published in in English and held by WorldCat member libraries worldwide Utilities around the world are racing to install smart utility meters, which are emerging as anything but lkngue. Smith [17] finds that the long tail has grown longer over time, with niche books accounting for a larger share of yraine sales.

Get fast, free shipping with Amazon Prime.

La longue traine : Chris Anderson :

Please improve it by verifying the claims made and adding inline citations. Anderson realized that this was due to Amazon’s recommendations.

Learn more about Amazon Prime. Economics curves Tails of probability distributions Statistical laws E-commerce. Amazon Renewed Refurbished products with a warranty. May Learn how and when to remove this template message. In statistics and businessa long tail of some distributions of numbers is the portion of the distribution having a large number of occurrences far from the “head” or central part of the distribution.

Often presented as a phenomenon of interest primarily to mass market retailers and web-based businesses, the long tail also has implications for the producers of content, especially those whose products could not — for economic reasons — find a place in pre-Internet information distribution channels controlled by book publishers, record companies, movie studios, and television networks.


Explore the Home Gift Guide.

Long tail – Wikipedia

It is important to understand why some distributions are normal vs. Anderson has wnderson the term as a reference to the tail of a demand curve. Amazon Restaurants Food delivery from local restaurants. Television is a good example of this: Amazon Inspire Digital Educational Resources.

Anderson, Chris 1961-

The events at the far end of the tail have a very low probability of occurrence. Tan, who suggest that head and tail should be defined by percentages rather than absolute numbers. Smith,”The Longer Tail: ComiXology Thousands of Digital Comics.

The long-tail distribution applies at a given point in time, but over time the relative popularity of the sales of the individual products will change. This documentary uncovers shocking evidence of in-home privacy, increased utility bills, health risks such as cancer, environmental harm, fires, and unprecedented hacking vulnerability, while lighting the path toward solutions.

As the opportunity cost goes down, the choice of TV programs grows and greater cultural diversity rises. The banking business has used internet technology to reach an increasing number of customers. In recent years, however, many nations have become obsessed with making money out of selling services, leaving the real business of manufacturing to others. Alexa Actionable Analytics for the Web.

Whereas once every aspiring entrepreneur needed the support of a major manufacturer, now anybody with a smart idea and a little expertise can make their ideas a reality.

Download the audiobook of Free for free! For example, a traditional movie rental store has limited shelf space, which it pays for in the form of building overhead ; to maximize its profits, it must stock only the most popular movies to ensure that no shelf space is wasted.

A recent study conducted by Wenqi Zhou and Wenjing Duan [22] further points out that the demand side factor online user reviews and the supply side factor product variety interplay to influence the long tail formation of user choices. It costs significantly less to modify a game than it has been to create unique training applications, such as those for training in business, commercial flight, yraine military missions.


La longue traine : quand vendre moins, c’est vendre plus

Known as “Freemium,” this combination of free and paid is emerging as one longke the most powerful digital business models — from cover.

An Amazon employee described the long tail as follows: Known as “Freemium,” this combination of free and paid is emerging as one of the most powerful digital business models. Retrieved 25 December Where inventory storage and distribution costs are insignificant, it becomes economically viable to sell relatively unpopular products; however, when storage and distribution costs are high, longje the most popular products can be sold.

With compelling insight from whistleblowers, researchers, government agents, lawyers, doctors, and environmentalists. It is teaine able to build a viable business stocking a far wider range of movies than a traditional movie rental store.

Anatomy of the Long Tail”. In his Wired article Anderson opens with an anecdote about creating a niche market for books on Amazon.

Chris Anderson argues that while quantities such as human height or IQ follow a normal distribution, in scale-free networks with preferential attachmentspower law distributions are created, i. Statements consisting only of original research should be removed. The long tail was popularized by Chris Anderson in an October Wired magazine article, in which he mentioned Amazon.

By contrast, the long tails in the frequency-rank plots highlighted by Anderson and Shirky would rather correspond to short tails in the associated probability distributions, and therefore illustrate lonfue opposite phenomenon compared to the Gutenberg—Richter and the Zipf’s laws.

Users want products that are customized to their needs. The difference in the sales distribution is highly significant, even after controlling for consumer differences.